Proven event

Mid-Week Happy Hour

Turn your slowest night into a service-industry favorite.

A hosted happy hour built for the working crowd that needs a break from the weekly grind. Joe has been Nashville's happy-hour host for over a decade — co-hosting Limelight Happy Hour, “Nashville's favorite nostalgic happy hour,” for 6+ years of Fridays, plus Not Another Happy Hour and Eat Drink Play. He brings the energy, the music, and the regulars — turning a slow off-night into a reliable, low-overhead moneymaker.

Where we've run it

Limelight Happy Hour

Weekly · Fridays · 6+ years

Downtown Nashville → Vibes Bar & Lounge

“Nashville's favorite nostalgic happy hour” — the Coop & Joe Show. Free entry, free food buffet, 4-4-1 specials, and Black-owned excellence downtown. Relaunched in 2025 and still packing Fridays.

Not Another Happy Hour

Weekly

2919 Dickerson Pike · Nashville

“The #1 happy hour in the city” — premium specials, hookah, and a packed patio.

Eat Drink Play

Weekly · Saturdays 3–7PM

TRVTH Lounge · Nashville

A happy-hour experience: free food buffet, giant Uno & Jenga, 2-4-1s — curated by Joe Major.

How the night runs

  1. 1Weekly, on your slowest mid-week / off night
  2. 2A happy-hour window (e.g. 3–9PM), flexible to your hours
  3. 3Specials structured with you — the bar keeps its margins
  4. 4Music, games, and hosting dialed to your crowd

Why venues book it

  • Fills a slow mid-week or off-night with a built-in crowd
  • Low overhead — happy-hour pricing driving real volume on a dead night
  • Targets the service-industry crowd that goes out on off-nights and spends
  • Joe brings the promo, the socials, and the following
  • Builds a weekly habit and a loyal regular base

What we bring

  • Host + DJ (Joe Major) to set the vibe and work the room
  • Happy-hour programming + drink and food special structure
  • Games and activations that keep people in the building
  • Promo graphics + a social push to drive turnout

Promotion that mobilizes a crowd

Joe Major on the throne at the Welcome to Africa Investment Summit
~33Kcombined audience

A host who brings his own crowd

Every concept comes with Joe's audience attached. He's spent a decade building Nashville's going-out crowd — and when he promotes a night, they show up.

~27K

Instagram

@joeonthegram · followers

~4K

Facebook

Joe Major · followers

~2.3K

TikTok

@joeonthetik · followers · ~35K likes

  • Approximately 9,400 posts of Nashville nightlife content on Instagram alone
  • Weekly promo cadence: socials + findjoemajor.com + email/text list
  • Media personality at 101.1 The Beat — on-air reach beyond social

The investment

$500per night · all-inclusive

Weekly residency: 4 nights / $1,700 per month

Terms, options, and pricing are negotiable on a case-by-case basis. Introductory pricing: 40% off your first event.

Host + DJ (Joe Major)Hosting + music for the full happy-hour window
ProgrammingSpecials structure, games, and activations
Social media promotionPushed to Joe's ~33K combined audience on Instagram, TikTok & Facebook
Website promotionFeatured on findjoemajor.com
Email & text promotionDirect blasts to Joe's subscriber list

Estimated — final quote depends on your window and format. Specials and pricing stay in your control.

Let's bring Mid-Week Happy Hour to your venue

Tell us your space and your slow nights — we'll handle the rest.